To revolutionize the way women shop for bodywear
We will revolutionize the way women purchase bodywear by continually expanding the areas of our direct sales distribution.

To preserve women's physical health and self esteem
We will strive to develop both an understanding on what proper fitting bodywear can do for personal image and to build life long customer relationships. We will be known for enhancing the quality of life for all women by helping them to sustain good physical health and preserve their self-esteem.

To assist EBW representatives in achieving their vision of success
We will be committed to offering an entrepreneurial opportunity that is both profitable and personally rewarding to those who believe in Essential Bodywear's principles and beliefs. We will continue to offer recognition, education, high compensation and support to assist our EBW representatives in achieving their vision of success.