Located in the same spot since 1975, University Spirit has a wide variety of UGA gifts and merchandise for sale. Along with the traditional T-shirts and accessories, the store also has a large amount of sorority- and fraternity-related ware. This includes mugs, picture frames, blankets, T-shirts and sweaters. Bulldog figurines adorn the shelves as in many other merch stores, but the fraternity paddles definitely add to the Greek feel of the store.